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Hotel guests by target group

Last update 2021-04-07
Explanation

The presentation of target groups is based on the number of occupied rooms and is presented by guests' method of payment:

  • Business and assignment traveller – guest paying full tariff (including any corporate discount).
  • Conference guest – guest paying according to a conference tariff and living and conferencing at the hotel.
  • Group guest – guest paying according to a group tariff.
  • Recreational traveller – either guest who (often) does not pay full tariff and travels mainly at weekends and in the summer, or private guest at a tourist hotel paying full tariff.
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Diagram nuläge

Hotel guests by target group in 2020

         

 

Occupied rooms

Per cent

Skåne County

Sweden

Skåne County

Sweden

Business travellers

627 144

6 142 041

37,1

43,1

Conference participants

82 830

726 784

4,9

5,1

Group travellers

64 236

627 030

3,8

4,4

Recreation travellers

916 205

6 754 820

54,2

47,4

Total

1 690 416

14 250 675

100

100

Source: Statistics Sweden, Swedish Agency for Economic and Regional Growth

Hotel guests by target group in 2000-2020

           

Skåne County, occupied rooms

Year

Business travellers

Conference participants

Group travellers

Recreation travellers

Total

2000

884 284

200 215

183 531

400 431

1 668 461

2001

858 565

202 015

185 181

437 700

1 683 460

2002

843 581

191 000

143 250

413 832

1 591 663

2003

795 640

187 209

156 008

421 221

1 560 078

2004

791 710

184 414

146 260

464 215

1 589 779

2005

896 018

189 705

128 728

479 344

1 693 796

2006

965 212

217 717

137 887

493 492

1 814 308

2007

1 053 980

225 450

116 483

482 840

1 878 753

2008

1 042 172

230 753

147 531

470 964

1 891 420

2009

986 077

229 765

158 921

539 949

1 914 712

2010

1 010 315

230 423

165 432

563 256

1 969 425

2011

1 035 817

216 561

173 658

619 039

2 043 032

2012

1 046 413

207 231

162 091

636 055

2 051 791

2013

1 050 964

197 315

139 159

689 565

2 077 004

2014

1 045 683

197 713

134 006

819 411

2 196 812

2015

1 119 804

224 918

160 314

887 708

2 392 743

2016

1 217 220

232 973

206 797

960 688

2 617 678

2017

1 225 732

221 422

213 515

975 313

2 635 982

2018

1 264 135

233 590

228 094

1 025 049

2 748 120

2019

1 203 737

243 035

223 020

1 189 441

2 859 232

2020

627 144

82 830

64 236

916 205

1 690 416

Skåne County, proportion (%)

Year

Business travellers

Conference participants

Group travellers

Recreation travellers

Total

2000

53,0

12,0

11,0

24,0

100

2001

51,0

12,0

11,0

26,0

100

2002

53,0

12,0

9,0

26,0

100

2003

51,0

12,0

10,0

27,0

100

2004

49,8

11,6

9,2

29,2

100

2005

52,9

11,2

7,6

28,3

100

2006

53,2

12,0

7,6

27,2

100

2007

56,1

12,0

6,2

25,7

100

2008

55,1

12,2

7,8

24,9

100

2009

51,5

12,0

8,3

28,2

100

2010

51,3

11,7

8,4

28,6

100

2011

50,7

10,6

8,5

30,3

100

2012

51,0

10,1

7,9

31,0

100

2013

50,6

9,5

6,7

33,2

100

2014

47,6

9,0

6,1

37,3

100

2015

46,8

9,4

6,7

37,1

100

2016

46,5

8,9

7,9

36,7

100

2017

46,5

8,4

8,1

37,0

100

2018

46,0

8,5

8,3

37,3

100

2019

42,1

8,5

7,8

41,6

100

2020

37,1

4,9

3,8

54,2

100

           

Sweden, occupied rooms

Year

Business travellers

Conference participants

Group travellers

Recreation travellers

Total

2000

7 775 067

2 591 689

1 524 523

3 353 950

15 245 229

2001

7 552 543

2 466 137

1 695 469

3 699 205

15 413 354

2002

7 295 873

2 382 326

1 488 954

3 722 384

14 889 537

2003

7 045 927

2 201 852

1 467 901

3 963 334

14 679 014

2004

7 209 918

2 194 323

1 447 955

4 075 171

14 927 367

2005

7 929 979

2 252 114

1 459 116

4 218 749

15 859 958

2006

8 555 734

2 439 721

1 386 965

4 327 998

16 710 417

2007

9 081 385

2 489 492

1 384 999

4 575 756

17 531 632

2008

9 494 485

2 373 621

1 445 589

4 533 081

17 846 777

2009

8 886 609

2 040 117

1 348 552

5 013 846

17 289 123

2010

9 348 152

2 213 555

1 481 801

5 232 038

18 293 840

2011

9 858 338

2 298 379

1 481 600

5 356 554

18 994 871

2012

9 829 660

2 169 437

1 497 487

5 701 971

19 198 554

2013

9 863 507

2 094 038

1 526 495

6 086 410

19 570 450

2014

10 022 424

2 065 847

1 472 683

6 892 973

20 453 927

2015

10 494 750

2 112 014

1 654 774

7 511 803

21 773 341

2016

10 934 029

2 122 891

1 757 662

8 012 200

22 826 782

2017

10 975 447

2 147 883

1 959 058

8 520 723

23 603 112

2018

11 122 110

2 185 139

2 013 274

9 231 597

24 552 119

2019

11 103 006

2 190 043

2 037 249

10 109 848

25 465 611

2020

6 142 041

726 784

627 030

6 754 820

14 250 675

Sweden, proportion (%)

Year

Business travellers

Conference participants

Group travellers

Recreation travellers

Total

2000

51,0

17,0

10,0

22,0

100

2001

49,0

16,0

11,0

24,0

100

2002

49,0

16,0

10,0

25,0

100

2003

48,0

15,0

10,0

27,0

100

2004

48,3

14,7

9,7

27,3

100

2005

50,0

14,2

9,2

26,6

100

2006

51,2

14,6

8,3

25,9

100

2007

51,8

14,2

7,9

26,1

100

2008

53,2

13,3

8,1

25,4

100

2009

51,4

11,8

7,8

29,0

100

2010

51,1

12,1

8,1

28,6

100

2011

51,9

12,1

7,8

28,2

100

2012

51,2

11,3

7,8

29,7

100

2013

50,4

10,7

7,8

31,1

100

2014

49,0

10,1

7,2

33,7

100

2015

48,2

9,7

7,6

34,5

100

2016

47,9

9,3

7,7

35,1

100

2017

46,5

9,1

8,3

36,1

100

2018

45,3

8,9

8,2

37,6

100

2019

43,6

8,6

8,0

39,7

100

2020

43,1

5,1

4,4

47,4

100

Source: Statistics Sweden, Swedish Agency for Economic and Regional Growth

Hotel guests by target group in 2000-2020. Index year 2000=100